Stable
📈 Live history is activating for this object — the automated backfill is in progress.
⌁ mcp.call("adw-018") v1.0 ← All products
Retail/Location · Index Gold
Demographic Affinity / Site-Selection
Identify high-potential zip codes for new retail locations by matching store concepts to local population characteristics.
- Refresh
- daily
- History
- single vintage
- Plan
- Gold
Forward outlook
Prediction
- Horizon
- —
- Recommended use
- Identify high-potential zip codes for new retail locations by matching store concepts to local population characteristics.
Methodology
How it's built
Aggregate Census demographic variables (income, age, household size) with proprietary spending propensity scores to generate a site-fit affinity index.
US Census Bureau (ACS)Bureau of Economic Analysis
Version 1.0 · validated to beat a naive baseline · benchmark: Census-derived